Each year Upwork does a deep dive into our platform data to uncover the most in-demand skills across numerous key skill sets. The time has come for our 2023 roundup! Whether you’re looking to find a more focused niche, upskill, or change domains entirely, we hope this list will help propel your business upward in the new year.
Upwork’s top 10 most in-demand tech skills:
- Full Stack Development
- Front-End Development
- Back-End Development
- Mobile App Development
- Web Design
- Ecommerce Website Development
- UX/UI Design
- CMS Development
- Manual Testing
- Scripting & Automation
Upwork’s top 10 most in-demand marketing skills:
- SEO
- Social Media Marketing
- Other Digital Marketing
- Lead Generation
- Sales & Business Development
- Telemarketing
- Search Engine Marketing
- Email Marketing
- Marketing Strategy
- Marketing Automation
Upwork’s top 10 most in-demand customer service and admin support skills:
- Email, Phone & Chat Support
- General Virtual Assistance
- Data Entry
- Digital Project Management
- General Research Services
- Tech Support
- Dropshipping & Order Processing
- Market Research
- Community Management
- Transcription
Upwork’s top 10 most in-demand accounting and consulting skills:
- Accounting
- Recruiting & Talent Sourcing
- Bookkeeping
- Financial Analysis & Modeling
- Management Consulting
- Instructional Design
- Business Analysis & Strategy
- Tax Preparation
- HR Administration
- Training & Development
Upwork’s top 10 most in-demand design & creative skills:
- Graphic Design
- Video Editing
- Illustration
- Presentation Design
- 3D Animation
- Image Editing
- Cartoons & Comics
- Video Production
- 2D Animation
- Brand Identity Design
It’s also worth noting that, among the list of most in-demand skills, those with high year-over-year growth on the Upwork platform across our priority categories are sales & business development (54%), data entry (47%), manual testing (30%), accounting (45%), and 3D Animation (44%).
How will you evolve your business based on this insight? Tell us in the comments.
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