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Are not the Upwork categories like Web Content and Article & Blog Writing redundant?

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Active Member
Isthiak A Member Since: May 31, 2015
1 of 14

I did some research and found out that categories like Web Content / Article & Blog Writing are identical. What's the point of having them as separate categories? Isn't it confusing? Shouldn't Upwork merge them for a better user experience? 

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Moderator
Avery O Moderator Member Since: Nov 23, 2015
2 of 14

Hi Isthiak, 


I think some freelancers would argue that Web Content  and Article & Blog Writing are two different categories. When I was still working for a PR and marketing agency, our web content and article/blog writing services were billed differently. Web content (and I hope other freelancers will chime in), is the overall content of a website - the pictures, the texts in all sections, any videos you will add. Article/blog writing is part of the website's content, but not all web content is article/blogs. I hope that makes sense. 


-Avery
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Isthiak A Member Since: May 31, 2015
3 of 14
Hi Avery,

I understand your logic, but it doesn't reflect in the categories. I reviewed almost 10 pages, job for job, and all posts were same. Even if you look at the total number of jobs in both categories, you'll find the same number.

I think it is an inefficiency on the part of Upwork to not being able to distinguish which job goes where; so they took the easiest route, creating two categories for exact jobs.

As a long time user, I'd expect Upwork to review this sincerely. I regularly look up other freelancing websites as well; but nowhere I saw such a thing. Besides, I myself have been working as a web content writer / copywriter / blog writer for almost 8 years now. So, I know a thing or two, too. I hope it'd be fixed soon.

Thanks in advance!
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Community Guru
Jennifer M Member Since: May 17, 2015
4 of 14

Isthiak A wrote:
Hi Avery,

I understand your logic, but it doesn't reflect in the categories. I reviewed almost 10 pages, job for job, and all posts were same. Even if you look at the total number of jobs in both categories, you'll find the same number.

I think it is an inefficiency on the part of Upwork to not being able to distinguish which job goes where; so they took the easiest route, creating two categories for exact jobs.

As a long time user, I'd expect Upwork to review this sincerely. I regularly look up other freelancing websites as well; but nowhere I saw such a thing. Besides, I myself have been working as a web content writer / copywriter / blog writer for almost 8 years now. So, I know a thing or two, too. I hope it'd be fixed soon.

Thanks in advance!

I agree with Avery here. Clients don't know what to choose as a category but I've had to turn people away for web content, because in my mind web content is more marketing type stuff (landing pages for instance) but I'll do blog content. I prefer blog type content because it's more informational rather than marketing. I'm not a good marketing/sales writer.

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Active Member
Isthiak A Member Since: May 31, 2015
5 of 14

Hi Jennifer,

 

I am exactly on the same page with you; I also prefer blog content over web content. Also, I don't necessarily possess all the skillsets to develop landing pages for websites. However, don't you see that both categories have the same jobs, and there is no difference between them except for the category name? Please just have a look and you'll understand. There's literally no difference! That's what I'm trying to point out.

 

Best, Isthiak

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Moderator
Valeria K Moderator Member Since: Mar 6, 2014
6 of 14

Hi Isthiak,

 

Thanks for clarifying the situation around jobs you see posted in those categories. It sounds like clients may need more guidance when deciding which category their job belongs to. We have a team that's working on improving that and I'll share your feedback with them. 

~ Valeria
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Isthiak A Member Since: May 31, 2015
7 of 14

Valeria K wrote:

Hi Isthiak,

 

Thanks for clarifying the situation around jobs you see posted in those categories. It sounds like clients may need more guidance when deciding which category their job belongs to. We have a team that's working on improving that and I'll share your feedback with them. 

 

Hi Valeria, 

 

I don't think it's the clients who need improvement in the first place; look at the job category Web Content now. Apparently, Upwork understood what I was trying to say and made it vacant, until the next course of action is figured out. As I told before, there is no good in keeping two categories with exactly the same jobs. Also, it is easily understood that it's not the clients who posted their jobs in both categories simultaneously. Of course a few could do so, but not all the clients who post in Article & Blog Writing. Prior to this action, the number of jobs posted in both categories was the same; and more importantly they were the same jobs. It's illogical to believe that all (4500 or more) clients did so. At best, it's a glitch. 

 

I am happy to see that Upwork paid heed to my complaint and, probably, would make sure that the right job goes to the right category; instead of just pasting them all in two categories.

Regards, Isthiak





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Community Guru
Tiffany S Member Since: Jan 15, 2016
8 of 14

Isthiak A wrote:

 

I don't think it's the clients who need improvement in the first place; look at the job category Web Content now. Apparently, Upwork understood what I was trying to say and made it vacant, until the next course of action is figured out.

 

That's extremely unfortunate, given the large number of web content jobs that are definitely not article and blog writing, and the number of writers who create web content and would never look at a job posting that was tagged only as article and blog writing.

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Isthiak A Member Since: May 31, 2015
9 of 14

Tiffany S wrote:


That's extremely unfortunate, given the large number of web content jobs that are definitely not article and blog writing, and the number of writers who create web content and would never look at a job posting that was tagged only as article and blog writing.


 

Exactly that's what I'm trying to say. For the greater good, they need to make sure both categories work effectively and relevantly, not interchangeably.

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Community Guru
Jennifer M Member Since: May 17, 2015
10 of 14

Isthiak A wrote:

Hi Jennifer,

 

I I am exactly on the same page with you; I also prefer blog content over web content. Also, I don't necessarily possess all the skillsets to develop landing pages for websites. However, don't you see that both categories have the same jobs, and there is no difference between them except for the category name? Please just have a look and you'll understand. There's literally no difference! That's what I'm trying to point out.

 

Best, Isthiak


Like Valeria said, clients have no idea how to categorize these things. I think the best thing to do is use search terms. I messed around with search terms until I got stuff that was good for me.

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