Can someone please explain to me how "boost bidding" adds value for the client? Surely a client will benefit more if the proposals are ranked in order of skillset, experience, and job success score?
Upwork does an extremely poor job of that sort of ranking, probably because there are so many variables. Often, the first several proposals that appear organically are so terrible that a client wanders off and never hires anyone--perhaps never uses Upwork again.
Boosting is likely a neutral for clients--they can choose to open the boosted proposals first or not. I usually just skim the first two lines and mini-profile to decide which to open--I suspect tht's what most clients do.
Upwork says that Boosting allows clients to see which freelancers are most interested in their projects and that high interest is a great sign that a freelancer is dedicated to helping you get the results you’re looking for. I guess the other freelancers who don't boost their proposals are not as interested, but submitted proposals anyway. 😂