You can include links in your Profile and Portfolio as long as they don't contain your personal contact information and they are linked to work actually created by you. You need to have ownership of the samples you created or permission to use them if the rights were transferred to another party (typically from a client who bought your work). Never put anything into your Portfolio (from an Upwork contract or from a contract you did for a client outside Upwork) without permission.
Proposal links can contain your contact information.
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