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rinor85
Member

Demand higher pay to get more proposals accepted?

It's very, very, very, very, very, very, very, very, very rare that I actually get projects on Upwork even after close to a year of bidding non-stop. So I figured that I should change my strategy the next time my connects get refilled. Instead of lowering my bid price as probably expected to attract clients I have decided to actually raise my price. 

 

I figured that clients who look for the lowest pay are actually the ones who are the pickiest - even going as far as to screen out using completely nonesense criteria that has nothing to do with the job - like requiring clients to be physically present in the US to transcribe audio featuring speakers with American accent. Conversely clients who don't mind paying higher look for quality above all else and would look beyond such petty, irrelevant requirements, and actually respects freelancers who bid high for their services as they pitch how they are the best candidates for the job. 

 

It's a crazy theory - but think about it. Maybe Upwork is flooded with newbies and desperados so clients jump in at the lucrative opportunity of getting their work done for peanuts-level cheap. Of course inevitably projects paid for the cheapest ends up gettting done poorly with lots of time wasting and excuses (especially of course if its the low-bidding farmer/subcontractors doing it). However, instead of learning their lesson and show willingness to pay higher these clients decide instead to be extra picky while still demanding low bids. 

 

I get jobs without a problem on Freelancer with $24 per audio/video hour but let me see...just trying out for a whole month bidding at $60 per audio/video hour instead to set myself apart from the crowd. Get an advantage in the stiff competition by actually being a freelancer ballsy enough to bid high. 

 

How about you guys? Have you actually got better luck by bidding higher instead of lower when job offers run dry throughout the month?

 

7 REPLIES 7
petra_r
Member

If you want to "rebrand" yourself as a high quality / high price freelancer you need to not just change your price - it needs to be backed up.

 

Unless you can demonstrate evidence of being a premium brand just trying to charge premium rates will not bring in more business.

 

At this point your profile does not say "premium" to me.

 

Statements such as "My service price is $60 per hour of audio/video for fixed price contracts or $6/hour for hourly contracts. " make me shake my head.

 

Setting your hourly profile rate to $ 60 per hour then saying in the text that your real houry rate is $ 6 and then saying an audio hour is $ 60 and it takes you 10 hours to transcribe one hour of audio does not scream "premium" - it actually hints strongly at "don't know what I'm doing."

 

That, together with the low quality scores in two thirds of your ended contracts would be big red flags for the quality clients, and you've priced yourself out of contention with the $ 60 an hour profile rate for the rest. (profile rate is hourly rate, NOT "per audio hour")

tlsanders
Member

A lot of long-time freelancers have been arguing this for a long time

 

I know that I saw a significant increase in good invitations when I upped my hourly rate from $72 to $85, and I have heard others report similar results.


@Tiffany S wrote:

I know that I saw a significant increase in good invitations when I upped my hourly rate from $72 to $85, and I have heard others report similar results.


 That works great when your perceived value is higher than what you've been charging.

 

If your profile says "$ 100 worth of freelancer" then $ 85 is perceived as a bargain.

 

If your profile says "$ 20 worth of freelancer" then $ 30 is perceived as a rip-off or a joke.

 

It's the same with everything else. The product offered must be appropriate for the market it is aimed at.

 

Otherwise I could just take a handful of market-stall plastic watches, price them at $ 999.99 and sell dozens of them a day.

 

Price and perceived value and marketing at the right segment must all be aligned and appropriate and backed up.

 

A pig's ear remains a pig's ear. It does not turn into a silk purse purely by acquiring a silk purse price-tag ๐Ÿ˜‰

Of course, Petra--you have to be able to back up the rate.


@Tiffany S wrote:

Of course, Petra--you have to be able to back up the rate.


 Exactly.


And the OP isn't as of now.

I can't tell that because I have no idea what $60/audio or video hour means...two hours of work? Four? 

 

I can't even guess at the effective hourly rate that results from that rate.


@Tiffany S wrote:

I can't tell that because I have no idea what $60/audio or video hour means...two hours of work? Four? 

 

I can't even guess at the effective hourly rate that results from that rate.


 Industry standard is about 1 hour of clear audio taking about 3 to 5 hours of work, difficult audio taking more.

 

He set his profile rate to $ 60 an hour (NOT audio hour) - which is super high for any transcriber, let alone a non-native English speaker, yet says his real hourly rate is $ 6.00 which is low, along with the statement that his standard output is 10 hours to transcribe one hour of audio (which is very slow.)

 

Combine that with the poor feedback and you get a package which leaves a poor, messy, ill thought out impression.

 

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