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Jamal's avatar
Jamal A Community Member

Please review my profile

Please review my profile. I comments are welcome whether negative or positive

 

Yours Sincerely,

Jamal Ajarray

2 REPLIES 2
Anthony's avatar
Anthony H Community Member

Jamal,

After reviewing hundreds of profiles, you find telltale tidbits that are not convincing.

 

One of the things I see a lot is the phrase "proven track record." In your case, you say you have "proven my ability to transform complex ideas into e your brand into distinctive visual designs that enhance brand strength and capture the attention of the target audience."

 

After that, you say, "My work has received wide acclaim from clients, including well-known brands."

 

When I see this kind of thing, my first thought is: I don't know if I should believe you or not.

 

Where is the evidence? After five years of work, you should have lots. That said, is it so hard to name a few of the "well-known brands" you have worked with and tell us a bit about your experiences? What were the logo changes you made? What fresh approaches did you use? What ideas did you transform into visual images?

Where did you train? When did you discover you had a talent for artwork? What marketing/branding projects have you done that successfully enhanced the public's awarenes of a company? Where did you study marketing? Did your efforts contribute to better sales? Did their public awareness improve and how did you come to know that? What evidence can you supply that proves any of this?

 

Of course, there will be some people who are  new at hiring designers who might be accept a statement like "proven track record," but a company that hires logo designers for important jobs will likely be looking for evidence, not just global statements that presume you are telling the truth.

 

And, as it happens, this is easy to fix.  First, try to sound like a professional. Second, provide some specific details and specific anecdotes that demonstrate that you actualy do have a proven track record of success. Don't just say you have a proven treck record, provide details that convince us you know what you are doing.

 

With details, you don't even have to say you have a proven track record. If you say, "I worked on an ad campaign for Ford Motor Company for two years and helped redesign a logo for their transmission oil supplier (see my portfolio sample) ..." then clients would be pretty convinced of your proven track record without you having to say anything more.

Add more details. This will help your profile turn the corner from suspicious to convincing.

 

Good luck.

 

Jamal's avatar
Jamal A Community Member

Thank you very much, I understand what you said, and I will focus on what you told me a lot.

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