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Optimize Job Post Description

ShannonL
Community Manager

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Starting in early August, we’re providing clearer guidance for clients as they write job post descriptions, making the process easier and more efficient.

 

We surveyed clients and discovered that one of their pain points in writing job post descriptions is describing what they need. Listening to their feedback, we added a page that solely focuses on writing the description. We removed everything that detracted from the task while offering more clarity and guidance. 

 

As clients start writing a job post description, they’ll see a guide about what freelancers are looking for in a job post: 

  • Clear expectations about tasks or deliverables
  • The skills required for the client’s work
  • Good communication
  • Details about how the client and their team like to work

 

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When clients select Review Job Post, they’ll notice the option to make final edits to their job before officially posting it on Upwork. A pop-up box reminds clients that they’ll start to receive proposals and can invite freelancers to their job.

 

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“We framed writing the job description as starting the conversation with talent, rather than something a bit less personal. By having a dedicated page just for this purpose, we focus the attention on this step, and the guidance that does apply to this step is more apparent. Before, by having so many different things on one page, it was harder to focus on guidance just for this important step,” shares Product Manager Anton B.

 

To share feedback or ask questions, join the Community discussion.