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Jan 12, 2024
Why Your Upwork Profile Needs an Intro Video (& How I Think You Can Make It Stellar!)

Farhad NazirFarhad Nazir



Text is cool, but let's be real, scrolling profiles and proposals can feel like watching paint dry.


In the fast-paced world of Upwork, you need a way to grab clients' attention and make your profile pop like a disco ball at a dog party.



Enter: The Intro Video

Your personal trailer, a mini-movie that sells your skills and personality in under a minute. Think of it as a superpower for your profile.





Here's why I think adding a video is a game-changer:


Human Connection: Words are great for facts, but videos show your real you. Let your passion, enthusiasm, and even your quirky laugh shine through. Clients want to work with people, not robots, and your video proves you're the friendly, approachable pro they require.


Showcase Your Skills, Live and Loud: Words can describe your skills, but a video lets you demonstrate them in action. Show off your editing skills by whipping up a quick graphic, or impress with your coding prowess by building a mini-game. Make your viewers say, “Wow, this person is awesome!”


Stand Out from the Crowd (and Slay the Algorithm): Let's face it, Upwork is a jungle of profiles. A video is your chance to break the mold and be memorable. Be creative, be funny, be you. Make clients think, “I gotta work with this person, they're unlike anyone else!” (Hint: This also boosts your search ranking with the Upwork algorithm, so more clients can find you!)


Boost Engagement (and Burn Through Boring): Text can be passive, but videos are interactive and captivating. Grab viewers' attention in seconds and keep them glued to your profile. The longer they stay, the more likely they are to contact you.


Build Trust and Credibility (Because Confidence is Key): A video shows you're confident and comfortable putting yourself out there. It says, “I'm a professional who's proud of my work and excited to collaborate.” That kind of authenticity builds trust and makes clients want to work with you.




Screenshot 2024-01-11 at 3.23.41 PM.png





Remember, your intro video is your chance to make a lasting first impression. So grab your phone, unleash your inner Spielberg, and start filming! Your Upwork profile (and your career) will thank you for it.




Ready to ditch the text and light up your Upwork profile?



Here's the plan:


1. Script It Up: Jot down your key points and inject some personality. You're not writing Shakespeare, just a friendly conversation with potential clients.


2. Light, Camera, Action (Phone Edition): You don't need a Hollywood budget. A well-lit phone video with good sound can do wonders. Find a quiet space, grab a tripod (or a trusty stack of books), and smile!


3. Keep it Short & Sweet: Aim for 60 seconds or less. Attention spans are shorter than a goldfish's memory, so keep it concise and impactful.


4. Be Yourself: Don't try to be someone you're not. Clients want to connect with the real you, quirks and all. So relax, have fun, and let your personality shine through.


5. Edit Like a Pro (Well, Sort Of): Don't worry about fancy effects. Simple cuts and music can go a long way. Use free editing tools or apps to polish your video and make it look professional.


Bonus Tip: Add a call to action! Tell viewers what you want them to do next, whether it's contacting you for a project or checking out your portfolio.



P.S. Don't be afraid to experiment! Try different styles, add humor, or even incorporate your hobbies. The more unique and engaging your video is, the more clients you'll attract.


Now go forth and conquer the Upwork jungle with your video superpower!


Watch my Intro Video and check out my Upwork profile: Farhad Nazir